Thursday, January 7, 2016

Facebook’s LiveRail Is Pulling Out Of The Ad Serving Business

Facebook Shutterstock Facebook is narrowing the focus of the LiveRail ad platform that it acquired in 2014 — the company says it will no longer be accepting new customers to LiveRail’s ad serving business. Facebook’s head of advertising technology David Jakubowski said that’s not actually a dramatic change, since the LiveRail ad server represents a small part of the business (“tens… Read More

from TechCrunch » Mobile
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