Tuesday, January 19, 2016

Smartphone-Driven Holiday Sales Nearly Doubled In 2015

1453211408607 The shift to smartphones as a preferred means of online shopping is continuing to have an impact on the e-commerce industry, according to new data released by Adobe this morning. During the 2015 holiday sales season, including both November and December, smartphones nearly doubled their share of sales over the year prior, accounting for 17 percent of sales versus tablets’ mere 11 percent. Read More

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